Affiliate marketing mastery for publicists
Level up your client services with tailored strategies and expert insights for today’s e-commerce landscape.
Let’s face it, in today’s competitive landscape, affiliate marketing isn’t just a nice-to-have—it’s a must. If you’re still sticking to the same traditional media relations tactics or treating affiliate marketing like an afterthought, you’re leaving money—and opportunities—on the table.
Want results that drive sales, engagement, and long-term growth?
Then it’s time to get serious about affiliate and how it can play a major role in the growth of your PR business.
Your Affiliate Marketing Advantage.
In the fast-paced world of digital commerce, affiliate marketing can be your game-changer—but only if you know how to leverage it. Whether you’re looking to expand your services, increase client retention, or deliver ROI insights that your clients need, I’m here to help you make it happen with:
• Proven Affiliate Strategies: Learn what works (and what doesn’t) to achieve measurable growth and client satisfaction.
• Real Talk and Actionable Feedback: Get straightforward, honest advice on your pitches, strategies, and campaigns to see results.
• Tools to Stand Out in Your Field: Position yourself as an expert in affiliate marketing to add value, build trust, and grow your business.
• Insider Insights from Industry Experience: Access knowledge gained from 15+ years of work with top-tier brands and publishers.
You’re here because you want to move the needle with your PR work. I have the tools and insights to help you make that happen. Let me help you expertise that sets you apart from the remainder of publicists and PR firms out there.
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Proven Success With brands of all sizes
Extensive experience guiding affiliate strategy on every scale, from emerging startups to established names.
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Maximizing Results at Every Budget Level
Experienced in optimizing budgets of all sizes, from CPA-only to multi-million dollar investments, to drive measurable results and ROI.
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Established Relationships with Top-Tier Publishers
Strong connections with leading publishers like DDM, Hearst, and Skimlinks, securing thousands of commerce-driven placements for clients.
Meet Sarah, Your Affiliate Marketing Mentor
With years of hands-on experience in marketing and communications, Sarah Karger has helped brands of all sizes make an impact.
From e-commerce startups to globally loved brands like Disney and the NFL, she’s crafted strategies that boost exposure, spark meaningful conversations, and deliver real results. When it comes to affiliate marketing, Sarah knows that navigating this space can feel overwhelming. That’s why she’s here to guide you—sharing insights from her journey and giving you the tools, strategies, and confidence to take your affiliate marketing game to the next level. Whether you’re a publicist, agency owner, or brand builder, Sarah is dedicated to helping you succeed, grow, and make the most of every opportunity.
Choose Your Path to Affiliate Success
Unlock expert guidance with a course or personalized consultation.
2025 Guide to Affiliate Networks
Free Download
Discover the Pros and Cons of Affiliate Marketing Networks used by top Publishing Houses like Hearst, Condé Nast, and more!
Affiliate Marketing for publicists
Self-Paced Course
Affiliate Marketing has changed the PR game for good. In this self-paced course you’ll learn what affiliate marketing really is, why it has taken over the editorial industry, and how to navigate the waters of all things affiliate to be successful in Public and Media Relations.
One-on-One Consultations
Personalized Consultation
Need insider guidance on affiliate marketing? Bring your questions, pitches, and ideas—I’m here to help you make it happen.
Trusted By
"This helped me feel so much more equipped to recommend affiliate programs to my clients. Sarah is whip smart and really knows her stuff! I had a great 1:1 consultation call with her after taking this class, which was extremely helpful for getting specific questions answered!
Megan Ayotte
